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The Brand-Driven CEO

ebook

This book provides practical strategic and managerial guidance for business leaders looking to find new sources of value and to maximize their brand's potential in today's fast changing global marketplace.


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Publisher: University of Toronto Press

OverDrive Read

  • ISBN: 9781442621657
  • Release date: November 3, 2020

EPUB ebook

  • ISBN: 9781442621657
  • File size: 5757 KB
  • Release date: November 3, 2020

Formats

OverDrive Read
EPUB ebook

subjects

Business Nonfiction

Languages

English

This book provides practical strategic and managerial guidance for business leaders looking to find new sources of value and to maximize their brand's potential in today's fast changing global marketplace.


Expand title description text