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The Consuming Instinct

Audiobook
In this highly informative and entertaining book, the founder of the vibrant new field of evolutionary consumption illuminates the relevance of our biological heritage to our daily lives as consumers. While culture is important, the author shows that innate evolutionary forces deeply influence the foods we eat, the gifts we offer, the cosmetics and clothing styles we choose to make ourselves more attractive to potential mates, and even the cultural products that stimulate our imaginations (such as art, music, and religion). The book demonstrates that most acts of consumption can be mapped onto four key Darwinian drives-namely, survival (we prefer foods high in calories); reproduction (we use products as sexual signals); kin selection (we naturally exchange gifts with family members); and reciprocal altruism (we enjoy offering gifts to close friends). The author further highlights the analogous behaviors that exist between human consumers and a wide range of animals. For anyone interested in the biological basis of human behavior or simply in what makes consumers tick-marketing professionals, advertisers, psychology mavens, and consumers themselves-this is a fascinating listen.

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Publisher: Tantor Media, Inc. Edition: Unabridged

OverDrive Listen audiobook

  • ISBN: 9781494545130
  • File size: 327019 KB
  • Release date: December 3, 2019
  • Duration: 11:21:17

MP3 audiobook

  • ISBN: 9781494545130
  • File size: 327058 KB
  • Release date: December 3, 2019
  • Duration: 11:27:16
  • Number of parts: 11

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Formats

OverDrive Listen audiobook
MP3 audiobook

Languages

English

In this highly informative and entertaining book, the founder of the vibrant new field of evolutionary consumption illuminates the relevance of our biological heritage to our daily lives as consumers. While culture is important, the author shows that innate evolutionary forces deeply influence the foods we eat, the gifts we offer, the cosmetics and clothing styles we choose to make ourselves more attractive to potential mates, and even the cultural products that stimulate our imaginations (such as art, music, and religion). The book demonstrates that most acts of consumption can be mapped onto four key Darwinian drives-namely, survival (we prefer foods high in calories); reproduction (we use products as sexual signals); kin selection (we naturally exchange gifts with family members); and reciprocal altruism (we enjoy offering gifts to close friends). The author further highlights the analogous behaviors that exist between human consumers and a wide range of animals. For anyone interested in the biological basis of human behavior or simply in what makes consumers tick-marketing professionals, advertisers, psychology mavens, and consumers themselves-this is a fascinating listen.

Expand title description text
The Beehive Library Consortium is a consortium of member libraries and the Utah State Library Division.Funds for this program were made possible in part by the Institute of Museum and Library Services. Parents should be aware that children have access to all materials in the online library. The Beehive Library Consortium does not monitor or restrict your child's selections. It is your responsibility as a parent to be aware of what your child is checking out and viewing.