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Brand Now

Audiobook
Brand Now uncovers the new rules of branding in our complex and chaotic world. Written by the author of Get Scrappy, the digital marketing bible for business, this latest book explains how to build brands that resonate both online and off. The book helps you: - Create a brand with meaning - Reinforce it with the right touchpoints - Hone your brand's unique story - Share it through engaging content - Cultivate a sense of community - Craft a coherent experience - Stand out with simplicity and transparency The world may be growing louder, but with Brand Now's big ideas and practical toolbox, you can break through the noise-and win a place in the hearts and minds of your customers.

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Publisher: Ascent Audio Edition: Unabridged

OverDrive Listen audiobook

  • ISBN: 9781469097855
  • File size: 136845 KB
  • Release date: May 1, 2018
  • Duration: 04:45:05

MP3 audiobook

  • ISBN: 9781469097855
  • File size: 136857 KB
  • Release date: May 1, 2018
  • Duration: 04:48:04
  • Number of parts: 5

Formats

OverDrive Listen audiobook
MP3 audiobook

Languages

English

Brand Now uncovers the new rules of branding in our complex and chaotic world. Written by the author of Get Scrappy, the digital marketing bible for business, this latest book explains how to build brands that resonate both online and off. The book helps you: - Create a brand with meaning - Reinforce it with the right touchpoints - Hone your brand's unique story - Share it through engaging content - Cultivate a sense of community - Craft a coherent experience - Stand out with simplicity and transparency The world may be growing louder, but with Brand Now's big ideas and practical toolbox, you can break through the noise-and win a place in the hearts and minds of your customers.

Expand title description text